When Katja Vogt considers a Jaguar, she pictures a British-made car purring confidently along the Italian coastline — a vision of familiarity that conveys "that dreaming, longing feeling we all love." She's not sure what to think about Jaguar now after the 89-year-old company announced a radical rebranding that featured loud colors and androgynous people — but no cars. Jaguar, the company says, will now be JaGUar. It will produce only electric vehicles beginning in 2026. Bad attention is good attention, Jaguar execs would appear to believe. The car brand has prompted mockery online for posting a glitzy ad without a single car in it. Say goodbye to British racing green, Cotswold Blue and black. Its colors are henceforth electric pink, red and yellow, according to a video that sparked backlash online. Its mission statement: "Create exuberance. Live vivid. Delete ordinary. Break moulds." "Intrigued?" @Jaguar posted on social media. "Weird and unsettled" is more like it, Vogt wrote on Instagram. "Especially now, with the world feeling so dystopian," the Cyprus-based brand designer wrote, "a heritage brand like Jaguar should be conveying feelings of safety, stability, and maybe a hint of rebellion — the kind that shakes things up in a good way, not in a way that unsettles." Jaguar was one of several iconic companies that announced significant rebrandings in recent weeks, upending a series of commercial — and cultural — landmarks by which many modern human beings sort one another, carve out identities and recognize the world around them. Campbell's, the 155-year-old American icon that artist Andy Warhol immortalized in pop culture decades ago, is ready for a new, soupless name. Comcast's corporate reorganization means there will soon be two television networks with "NBC" in their name — CNBC and MSNBC — that will no longer have any corporate connection to NBC News, a U.S. legacy news outlet. CNBC One could even argue the United States itself is rebranding with the election of former President Donald Trump and Republican majorities in the House and Senate. Unlike Trump's first election in 2016, he won the popular vote in what many called a national referendum on American identity. Are we, then, the sum total of our consumer decisions — what we buy, where we travel and whom we elect? Certainly, it's a question for those privileged enough to be able to afford such choices. Volumes of research in the art and science of branding — from "brandr," an old Norse word for burning symbols into the hides of livestock — say those factors do contribute to the modern sense of identity. So rebranding, especially of heritage names, can be a deeply felt affront to consumers. "It can feel like the brand is turning its back on everything that it stood for — and therefore it feels like it's turning its back on us, the people who subscribe to that idea or ideology," said Ali Marmaduke, strategy director with the Amsterdam-based Brand Potential. He said cultural tension — polarization — is surging over politics, wars in Russia and the Mideast, the environment, public health and more, creating what Marmaduke said is known as a "polycrisis": the idea that there are several massive crises converging that feel scary and complex. Campbell's soups "People are understandably freaked out by that," he said. "So we are looking for something that will help us navigate this changing, threatening world that we face." Trump's "Make America Great Again" qualifies. So did President Joe Biden's "Build Back Better" slogan. Campbell's soup itself — "Mmm Mmm Good" — isn't going anywhere, CEO Mark Clouse said. The company's new name, Campbell's Co., will reflect "the full breadth of our portfolio," which includes brands like Prego pasta sauce and Goldfish crackers. None of the recent activity around heritage brands sparked a backlash as ferocious as Jaguar's. The company stood as a pillar of tradition-loving British identity since World War II. The famous "leaper" cat Jaguar logo is pictured in 2019 at the Auto show in Paris, France. Jaguar said its approach to the rebrand was rooted in the philosophy of its founder, Sir William Lyons, to "copy nothing." What it's calling "the new Jaguar" will overhaul everything from the font of its name to the positioning of it's famous "leaper" cat. "Exuberant modernism" will "define all aspects of the new Jaguar world," according to the news release. The approach is thought to be aimed at selling fewer cars at a six-figure price point to a more diverse customer base. The reaction ranged from bewilderment to hostility. Memes sprouted up likening the video to the Teletubbies, a Benetton ad and — perhaps predictably — a bow to "woke" culture as the blowback intersected with politics. Get the latest local business news delivered FREE to your inbox weekly.It's more than money dividing nations at UN climate change conference
In today's digital age, where interactions often take place through screens and keyboards rather than face-to-face, the use of emojis has become a significant form of expression. Emojis can convey a wide range of emotions and intentions with just a single character, making them a popular tool for enhancing digital communication.After five successful seasons at Anfield, Alonso moved to Real Madrid in 2009, where he continued to showcase his skills at the highest level. He won La Liga and the Champions League during his time with the Spanish giants before later joining Bayern Munich, where he added more trophies to his collection. Alonso's ability to adapt to different playing styles and leagues further demonstrated his versatility and intelligence on the pitch.House rejects Democratic efforts to force release of Matt Gaetz ethics report
Now that he’s stepped back into the role of being a starter, Dalton Risner is working tirelessly to make sure he’s at his best for the Vikings. ADVERTISEMENT That could be easier said than done in the short term. After starting exclusively at left guard since entering the NFL, Risner got the start at right guard for the first time last weekend with the Vikings playing the Tennessee Titans. Though he said he was extremely grateful for the opportunity, Risner also admitted there’s a learning curve now playing a new position. Not that he’s complaining about his place on the offensive line. “It was awesome,” Risner said. “I’m really happy with how I played. A few things to clean up. I think I’ll only continue to get better.” ADVERTISEMENT After rewatching the game, head coach Kevin O’Connell praised Risner for the way he competed in the trenches. “He showed some of that veteran moxie to win some downs that were some hard downs,” O’Connell said. “There are some things he’ll continue to improve with the speed and physicality of it as he finds his groove.” The biggest hurdle for Risner is getting his mind to think in reverse. He has spent so much time at left guard throughout his career that switching over to right guard has forced him out of his comfort zone. “All of it is flip-flopped,” Risner said. “It’s not an easy process.” ADVERTISEMENT It was made even more difficult last weekend with Risner going up against the combination of star defensive tackle Jeffery Simmons and rookie defensive tackle T’Vondre Sweat. “That’s about as good of a pair as we’re going to find in the NFL,” offensive coordinator Wes Phillips said. “We knew it was going to be a challenge up front with those guys. There are some things we could’ve done better from a technique perspective. We expect these guys to respond.” That includes Risner as the Vikings prepare for the Chicago Bears on Sunday afternoon at Soldier Field. As he gains more experience at his new position, his hope is that it becomes second nature to him at some point soon. ADVERTISEMENT “I don’t know how many reps it’ll be or how many games it’ll be,” Risner said. I know I’ll consistently get more and more comfortable there.” The only player listed as a non-participant on the injury report was tight end Josh Oliver (wrist/ankle). He hasn’t practiced at all this week, so his availability for this weekend is very much up in the air. ______________________________________________________ This story was written by one of our partner news agencies. Forum Communications Company uses content from agencies such as Reuters, Kaiser Health News, Tribune News Service and others to provide a wider range of news to our readers. Learn more about the news services FCC uses here .
In addition to the medical support, Butragueno highlighted the importance of squad rotation and player management during busy periods. With a deep and talented roster at their disposal, Real Madrid has the luxury of being able to rotate their lineup and give key players adequate rest when needed.In conclusion, the resignation of Bashar al-Assad raises important questions about the involvement of external actors in shaping the future of Syria. While the US and Israel may seek to claim credit for his downfall, the true motivations and extent of their involvement remain shrouded in mystery. As the Syrian people continue to struggle for freedom and democracy, the international community must remain vigilant in holding all parties accountable for their actions in the region.
Outdoors calendar: Erie County Trappers to hold Family Christmas partyAs word spread about the high-quality mushrooms grown using environmentally friendly practices, demand for Mr. Zhang's products skyrocketed. Local restaurants, markets, and grocery stores clamored to stock his fresh, organic mushrooms, which were renowned for their superior flavor and nutritional benefits. The unique selling point of these mushrooms, cultivated using sustainable materials, attracted a niche market of health-conscious consumers and eco-friendly businesses.When life gets tough, many of us find it hard to lift our voices in praise. Honestly, during challenging and painful times, praise often feels like the last thing we want to do. It’s easy to let our emotions dictate our response, but as believers, we are called to live differently. We are meant to praise God not only when things are going well, but especially in our most difficult moments. It's during these struggles that our praise can have the greatest impact. The story of Paul and Silas in Acts 16 serves as a powerful testament to this truth. In Acts 16, we see Paul and Silas facing severe consequences after freeing a slave girl from a spirit of divination. If you’ve never read the story, I encourage you to check it out; it’s pretty cool. Instead of receiving gratitude, they were beaten and thrown into the innermost prison, their feet locked in stocks. In that dark place, they had every reason to complain or fall into despair. I’m sure you’ve been there before, in a dark season where you feel stuck and see no way out. Yet, at midnight, they made a bold choice: they began to pray and sing hymns to God. Their decision to worship — a deliberate act of faith — stands in stark contrast to the natural inclination to grumble when faced with hardship. As Christians, we must recognize two essential truths when navigating trials. First, spiritual opposition is a part of our journey. The Christian life isn’t a cruise ship; it’s more like a battleship. Facing challenges comes with the territory, and understanding that we’re in a spiritual battle equips us to withstand those difficulties. Second, trials are not random; they are part of God’s divine plan. Like Paul and Silas, we will encounter obstacles, but these experiences are tailored for our growth and provide an opportunity to glorify God. Through these trials, God teaches us resilience and deepens our faith. When we choose to praise in the midst of adversity, we activate a powerful force. The praise of Paul and Silas was the sound of hope in the den of despair, leading to an incredible miracle—an earthquake that opened doors and unfastened their chains. Their worship wasn’t just a way to cope; it became a catalyst for God’s power to break through. This profound act of faith not only liberated them but also captivated the attention of the jailer, who soon sought salvation, bringing his entire household to faith. I imagine that God and the angels of heaven looked upon these men, amazed that they approached their situation as Job did. Do you remember Job’s words? He said, “Though He slay me, I will hope in Him.” Throughout the Scriptures, we find many instances where people could have easily given up, blamed God for their situation, and abandoned their walk with Jesus. But not Paul and Silas. They followed in the same steps of faith and praised God in the middle of their suffering. How about you? How do you handle the pain of life? How do you deal with unexpected changes in your plans? How do you behave when things go in a completely opposite direction from what you expected? I wish I could say I’ve never grumbled or complained or had a lousy attitude when I was in a bad place, but I’d be lying. Over and over again, I’ve failed the test and had to repent for my perspective. My feelings are real. Your feelings are real. Life hurts—I get it. But here’s the thing: we haven’t been called to live by our feelings; we’ve been called to live by faith and to learn to praise in the middle of our prison seasons. By God’s grace, we learn to adopt a new perspective—one that humbly admits that we don’t have the right to get sour when God has been so good to us. Let me ask you: has God been good to you? I wonder what would happen if you chose to thank Him and praise Him when it’s the last thing you felt like doing. I’m willing to bet you would find the foundation of your situation changing, just as Paul and Silas experienced their prison walls shaking and soon discovered the freedom that comes from breaking the shackles of negativity. As we reflect on our lives, let’s consider the “prisons” we may be facing. What burdens can we break free from through praise? How can we intentionally offer thanks even when it's challenging? The discipline of praise is not just about enduring tough times; it’s about actively choosing gratitude in the face of adversity. By lifting our voices in worship, we honor God, demonstrate our faith, and hopefully inspire those around us to do the same. In every season, let us remember the power of praise—it can transform our struggles into stepping stones toward deeper faith and new opportunities for witnessing God’s goodness.
In addition, the opposition has expressed concerns about the lack of consultation and collaboration with other political parties, stakeholders, and experts in the decision-making process. They believe that inclusivity and diversity of perspectives are essential for creating policies and initiatives that truly represent the interests and needs of the entire population.
